Bock auf Tirol
Warmth, passion and a little bit stubborn

Tyrol – alpine region and cultural treasure in west Austria. A special province with unique panoramas and an unmistakeable style. Our registered brand “Bock auf Tirol” symbolises these values with a charming and stylish nature and wants to bring them to the world beyond Tyrol’s borders.

Bock auf Tirol

Owner Bianca Wimmer-Fabiani:

„My greatest motivation? Passion!

I feel very happy in our homeland.  The almost endless possibilities to improve our already first class quality of life and to build a happy life, make me very proud of Tyrol.

We create Tyrolean life awareness and try to breathe a bit of my “personal Tyrol” into the products.  Primarily it is this message which we wish to convey, which can be achieved through many things of daily use.

“Bock auf Tirol” is a communication platform for trend setters from Tyrol and for anyone beyond its borders who loves the Tyrolean lifestyle. We enjoy expanding this idea and getting to know new Tyrolean products and merging them with the well-known.

Fancy a bit of Tyrol? Let yourself be enchanted by this unique look and bring a bit of alpine tradition into your home.

My greatest motivation? Passion!

Bianca Wimmer-Fabiani